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Purple Style Labs IPO Shareholding Pattern

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PERNIASPOP · · NSE

Updated · GMP, subscription and listing data refresh through the day.

Purple Style Labs IPO Details

RegistrarKFin Technologies Limited
Lead managersAxis Capital Limited
Offer documentDraft (DRHP)
Fresh issue₹680 Cr
Offer for sale—
Market cap at the offer₹4,604 Cr

Market capitalisation is the post-issue share count in the offer document’s capital structure (8,00,61,086 shares) multiplied by the upper end of the price band, ₹575. It is arithmetic on those two filed figures, not a valuation.

Purple Style Labs Financials ₹ in crore

Revenue CAGR+5.2%2024 → 2026 · 2 yrs
Profit change-498%2024 → 2026
Total assets CAGR+34.5%2024 → 2026 · 2 yrs
00%2500%5001%7501%10001%202420252026
₹ crore202420252026
Revenue₹504.37₹489.91₹557.84
Expenses———
Net profit (PAT)₹-47.71₹-188.38₹-285.4
PAT margin-9.5%-38.5%-51.2%
Total assets₹458.39₹497.05₹829.6

Purple Style Labs Shareholding before & after the IPO

Before the IPO
Pre-issue

The pre-issue register for this issue isn’t available yet.

After the IPO
Post-issue · as filed 04 Sep 2026
24.08%
Promoter
Promoter & promoter groupafter the IPO
Holding24.08%
Shares1,92,80,000

The founding owners and their group entities.

Breakdown as filed
Individuals / HUF24.08%1,92,80,000

Post-issue pattern as filed with the BSE. Pre-issue percentages are taken from the disclosure, never estimated.

Purple Style Labs IPO Lot Size & Minimum Investment by investor category

ApplicationSharesAmount at ₹575
Retail (min)1 lot26₹14,950
Retail (max)13 lots338₹1,94,350
sHNI (min)14 lots364₹2,09,300
bHNI (min)67 lots1,742₹10,01,650

One lot is 26 shares, so a single application at the ₹575 cut-off costs ₹14,950. Retail applications are capped at ₹2,00,000, which is 13 lots for this issue. Amounts are shown at the upper band because applications are made at the cut-off price.

Purple Style Labs IPO Strengths & Risks as disclosed in the DRHP

▲ Strengths (7)
The company operates an omni-channel luxury platform with a wide portfolio of products and strong designer relationships.
The company has a strong and loyal customer base, and aims to provide customers with more of the products they want by understanding their preferences and shopping behaviors.
The company's strategy to optimize the Designer Brand and product mix has led to an increase in PPUS AOV and PPUS ASP.
The company has a robust online presence and strategically located Experience Centers in key cities globally, enhancing customer convenience and engagement.
The company has a strong and growing international presence, serving a diverse global customer base across multiple continents.
The company's focus on customer retention has resulted in a consistent increase in the Average PPUS GMV per customer.
The company has a strong network of Designer Brands, diverse product offerings, and focus on high-value customer relationships, establishing it as a key player in the Indian luxury fashion market.
▼ Risk factors (8)
The company has incurred losses and negative retained earnings, and continued losses or negative net cash flows could adversely impact its results of operations, financial condition, and cash flows.
The company derives a substantial portion of its Total PPUS GMV from the womenswear category, making it vulnerable to variations in demand and changes in consumer preference.
The company depends on its Experience Centers for a significant portion of its Total PPUS GMV, and disruptions or limitations in their operations or expansion could adversely affect its business.
The company depends on its website and mobile application for its online sales and relies on mobile operating systems and application marketplaces to make its applications available.
Changes in international trade policies, geopolitics, and trade tariffs could materially and adversely affect the company's business, financial condition, cash flows, results of operations, and prospects.
Any inability on the part of the company to enhance its presence, increase its customer base, retain existing customers, increase sales to its customers and expand its footprint may adversely impact its business, financial condition, cash flows, results of operations and prospects.
The company depends on its top Designer Brands for a significant portion of its Total PPUS GMV, and failure to retain existing or add new designer brands, or if Designer Brands fail to supply quality products, could adversely affect its business, financial condition, cash flows, results of operations and prospects.
The company faces contractual risks relating to non-exclusive agreements with its Designer Brands, which could affect its ability to respond to consumer preferences and trends.

How to check Purple Style Labs IPO allotment status

Allotment is decided and published by the issue’s registrar, not by the exchange and not by alphave. For Purple Style Labs Limited, the registrar is KFin Technologies Limited — allotment is finalised in the days between the issue closing on 02 Sept 2026 and listing on 07 Sept 2026.

RegistrarKFin Technologies Limited
You will needPAN, application number or demat ID
Issue closes02 Sept 2026
Listing date07 Sept 2026
Issue opens
Mon, 31 Aug, 2026
Bidding 10:00 am – 5:00 pm IST
Issue closes
Wed, 02 Sept, 2026
Last day to bid · UPI mandate by 5:00 pm
Allotment finalisedTentative
Thu, 03 Sept, 2026
By KFin Technologies; check with PAN, application no. or DP ID
Refunds & UPI unblockTentative
Fri, 04 Sept, 2026
Unallotted amounts released · allotted shares credited to demat
Listing
Mon, 07 Sept, 2026
NSE · trading from 10:00 am IST

Allotment and refund dates follow SEBI’s T+3 listing timeline in trading days and are tentative until the registrar and the exchange confirm them. alphave does not hold allotment results — only the registrar can show whether an application was allotted.

The registrar publishes allotment on its own portal: KFintech. Your bank will also show the blocked amount released if shares were not allotted.

Purple Style Labs IPO Shareholding Pattern FAQs

What is the promoter holding in Purple Style Labs after the IPO?

The promoter and promoter group hold 24.08% after the issue, as disclosed in the offer document and filed with the exchange.

Where does the shareholding pattern come from?

The pre-issue register is the capital structure disclosed in the offer document; the post-issue pattern is the company's shareholding-pattern filing with NSE or BSE once it is published, and the offer document's disclosed post-issue register until then.

Purple Style Labs IPO Registrar where allotment and refund queries go

RegistrarKFin Technologies Limited

The registrar processes the allotment and the refunds. Contact details are as printed in the offer document; the exchange and your broker cannot change an allotment.

How to Apply for the Purple Style Labs IPO ASBA and UPI, as SEBI sets them

  1. Apply through your broker’s IPO window or your bank’s net banking (ASBA). The money stays in your own account and is only blocked until allotment.
  2. Choose the number of lots and bid at the cut-off price. Retail applications are capped at ₹2,00,000; above that the bid moves to the non-institutional category.
  3. If you applied through a broker, approve the UPI mandate in your payment app. The mandate must be approved by 5 pm on the day after your bid, and by 5 pm on the closing day for bids made on the last day (02 Sept 2026).
  4. One application per PAN. A second application under the same PAN is rejected, and both may be.
  5. After allotment the blocked amount is released for shares not allotted. Allotment and refund queries go to the registrar, KFin Technologies Limited, not to the exchange or the broker.

What is GMP in an IPO?

Grey Market Premium is the price at which an unlisted IPO application or share changes hands informally, before the stock is listed on the exchange. It is quoted as a rupee figure over the issue price: a premium of ₹0 on a ₹575 upper band means the grey market is dealing at ₹575.

The grey market is an over-the-counter market between private dealers. It is not operated or supervised by NSE, BSE or SEBI, no trade is settled through a clearing corporation, and no dealer is obliged to publish or honour a quote. Figures are collected by third-party reporters and different sources routinely disagree, which is why a premium can move sharply within a day or vanish entirely once bidding closes.

Grey Market Premium is an unofficial, unregulated over-the-counter datapoint reported by third parties. It is not a price, a forecast, or an indication of listing gains, and is not investment advice.